SEO - Search Engine Optimization Bible

18 March 2008 |



Search engine optimization (SEO) is such a broad term. It can be quite overwhelming if you try to take the whole of it in a single bite. There are so many facets of search engine optimization, from how search engines work (and they all work a little differently) to how a web page is designed. There are enough elements to worry about that you could spend far more time than you can afford to invest in trying to achieve the SEO you have in mind. However, search engine optimization doesn’t have to be such an onerous task that it can’t be accomplished. Not if you understand what it is and how it works...

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Search Engine Optimization An Hour a Day

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How is your website doing on the search engines? Need a little help? Well, you’re holding the right book in your hands. This book will walk you through the steps to achieve a targeted, compelling presence on the major search engines. There are no secrets or tricks here, just down-to-earth, real-world advice and a clear program to get you where you want to be. And, with luck, you’ll even have a little fun along the way!...

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Image Processing Principles and Applications

10 March 2008 |



There is a growing demand of image processing in diverse application areas, such as multimedia computing, secured image data communication, biomedical imaging, biometrics, remote sensing, texture understanding, pattern recognition, content-based image retrieval, compression, and so on. As a result, it has become extremely important to provide a fresh look at the contents of an introductory book on image processing. We attempted to introduce some of these recent developments, while retaining the classical ones...

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How to Do Everything with Microsoft® Office PowerPoint® 2003

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Microsoft PowerPoint 2003 is a presentation program, which means that you create presentations that you develop and show on your computer. Presentations are like slide shows, but no physical slides are necessary. While almost all computer users are familiar with word processing programs and many know what a spreadsheet is all about, many computer users have never used a presentation program.

All that is changing. The use of presentation programs is increasing geometrically. While design professionals once created most presentations, presentation programs such as PowerPoint have now made it easy for anyone to create an attractive, effective presentation in a few minutes. There are enough special features—such as clip art, sound files, and animation effects—to help you create a professional-looking presentation if you want to invest a little more time...

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Learn Programming with Flash MX

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by Kristian Besley and Ben Renow-Clarke

Step inside the world of the Learn Programming with Flash MX class, where you will meet a group of fellow students and learn alongside them all about programming using ActionScript in Flash MX.

Under instructor Ken Jokol's guidance, you'll learn core programming principles and use them to create an exciting final case study.

What is Flash MX?

Flash is arguably the most exciting and essential web technology of the moment. We've chosen it for this course, not only because of its importance, but also because it's a great tool to teach programming with. If you've never used Flash before, then don't worry - you don't need any prior knowledge and you'll be shown all the basics of the program...

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Hacker's Delight

6 March 2008 |



By Henry S. Warren

"This is the first book that promises to tell the deep, dark secrets of computer arithmetic, and it delivers in spades. It contains every trick I knew plus many, many more. A godsend for library developers, compiler writers, and lovers of elegant hacks, it deserves a spot on your shelf right next to Knuth."-Josh Bloch

"When I first saw the title, I figured that the book must be either a cookbook for breaking into computers (unlikely) or some sort of compendium of little programming tricks. It's the latter, but it's thorough, almost encyclopedic, in its coverage." -Guy Steele

These are the timesaving techniques relished by computer hackers-those devoted and persistent code developers who seek elegant and efficient ways to build better software. The truth is that much of the computer programmer's job involves a healthy mix of arithmetic and logic. In Hacker's Delight, veteran programmer Hank Warren shares the tricks he has collected from his considerable experience in the worlds of application and system programming. Most of these techniques are eminently practical, but a few are included just because they are interesting and unexpected. The resulting work is an irresistible collection that will help even the most seasoned programmers better their craft.

Topics covered include:

A broad collection of useful programming tricks
Small algorithms for common tasks
Power-of-2 boundaries and bounds checking
Rearranging bits and bytes
Integer division and division by constants
Some elementary functions on integers
Gray code
Hilbert's space-filling curve
And even formulas for prime numbers!

This book is for anyone who wants to create efficient code. Hacker's Delight will help you learn to program at a higher level-well beyond what is generally taught in schools and training courses-and will advance you substantially further than is possible through ordinary self-study alone...

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Flash 8: Projects for Learning Animation and Interactivity

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By Robert Hoekman, Jr., Rich Shupe

Macromedia Flash is fast becoming the Web's most widely used platform for creating rich media with animation and motion graphics, but mastering Flash isn't easy. Most entry-level books teach through simple examples that concentrate on either animation or scripting, but rarely both together. To get the most from Flash 8, you not only need to be proficient in programming/interface design, you need the creativity for story telling and the artistic insights to design fluid animation.

Flash 8: Projects for Learning Animation and Interactivity teaches Flash design rather than simply Flash itself. With a standalone series of walkthroughs and tutorials for Flash beginners coming from a graphics field, this book teaches Flash in the context of real-world projects. Rather than learn a Flash tool for the sake of it, you learn which areas of Flash are important, and which are less used, simply by seeing how typical content is actually created. And rather than a text-heavy approach, this graphically rich book leads you through hands-on examples by illustration...

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Flash 8 Cookbook

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By Joey Lott

This practical, nuts-and-bolts toolkit puts theory into practice with ready-made answers to common Flash development questions. It's the perfect resource for Flash developers, as well as designers who are ready to start doing development work.

Flash 8 Cookbook offers quick look-up (and cross-referenced) recipes in four main categories:

Creating Flash Content
Building Interactive Flash Interfaces
Adding Multimedia and Data
Planning Flash Projects

Using O'Reilly's popular Problem/Solution/Discussion Cookbook format, this book offers 280 standalone recipes that include a brief explanation of how and why the solution works, so you can adapt it to similar situations you may run across in the future. For people who say, "I understand everything in theory, but I don't know where to start in practice," this book offers ready-to-use answers to real-world problems...

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Flash® 8 Action Script Bible

5 March 2008 |



Flash has begun to mature as a product, and ActionScript has begun to mature as a language. That represents both opportunity and challenge to you. As a mature language, ActionScript provides a broad spectrum of features and functionality. The possibilities are limitless: There is great opportunity to build new, innovative, useful, and interesting applications using Flash and ActionScript. However, with that opportunity comes the challenge of learning how to use ActionScript effectively. If you want to express your thoughts and feelings well, you need the right language for communicating them. Likewise, with ActionScript the challenge is to learn the language so that there is a natural flow of expression that is seamless from its conception to its manifestation in code.

Our goal with this book is to provide you with the resources to learn the language so that you can express yourself elegantly and eloquently. We make every attempt to meet you right where you are in your journey, and to provide you with the support to get where you want to go. As you can see by the page count of this book, ActionScript is not a short topic. In fact, if you’re new to ActionScript it may seem overwhelming. However, it’s our intention to make learning ActionScript accessible. In this book, you’ll find that we’ve organized the topics in a way that we feel is most accessible to readers...

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English Through Pictures

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This book will teach you the first step of English. It gives you about 500 important words in sentences, with the meaning shown through pictures...

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Create Your Own Digital Photography

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You purchased a digital camera to join the digital revolution. Yet you find yourself still using disposables because your digital camera is too complicated and you don't even know where to start to figure out how to use it. That's where Create Your Own Digital Photography comes in. From choosing a digital camera, to photography dos and don'ts, to printing and resolution constraints, you will walk through the entire digital photography process in days. You will learn five projects that every digital camera owner should know, including:

Creating a slideshow with music
Mixing film prints with digital pictures
Making posters, greeting cards, and calendars
Altering digital photos
Sharing photos on the web

Create Your Own Digital Photography won't bog you down with the intracacies of camera mechanics or software use. But it will give you numerous other tricks, tips, and information on how to get the most out of your digital camera, and it will show you how to use your camera to create the best digital photography you can in a short amount of time...

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Computer Graphics and Multimedia: Aplications, Problems and Solutions

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Making sense of the extensive disciplines and sub-topics within computer graphics and multimedia is a lifelong challenge. No one can be versed in all areas at once due to the vast amounts of information that exists on all the subject areas and due to the dynamic nature of technology. Inevitably, we specialize. Programmers create programs and artists create art. Computer scientists are programmers and artists use computers to paint digitally and perform graphic design. That’s the way it is today, is that not accurate? Nothing could be further from the truth. In 1919, Bauhaus pioneer Wassily Kandinsky stated, “And so the arts are encroaching upon one another, and from a proper use of this encroachment will rise the art that is truly monumental” (Packer, xv, 2001). The emergence art that is truly monumental has not yet been seen. The same can be said of technology and science. Of course, time is marked by influential events that shape the history of the discipline, but one monumental event ultimately replaces another. Looking back is essential to growth, but looking forward to “the next big thing” is the prominent response to success. What has emerged on a superficial level is an artistic and technical society that has ingrained disciplinary boundaries that often characterize researchers, scholars, and artists as one-dimensional practitioners that do not stray from their grass roots. This notion has been changed with the growth of digital technology...

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Adobe Photoshop 7.0 Classroom In A Book: Lesson 15 - Lesson 15 Adding Interactive Slices and Rollovers

4 March 2008 |



Slices are divisions of an image area that you can define using Adobe Photoshop or Adobe ImageReady. You can animate your slices, link them to URL addresses, and use them for rollover buttons. Another practical use of slices is to optimize them individually in different Web image formats to maximize the effectiveness of your Web images while minimizing download times...

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Adobe Photoshop 7.0 Classroom In A Book: Lesson 14 - Optimizing Web Images and Image Maps

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For effective Web publishing, your images must strike a good balance between file size and display quality. Using Adobe Photoshop and Adobe ImageReady, you can optimize your images so that they have reasonable download times from a Web server without losing essential details, colors, transparencies, or navigational elements such as image maps...

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